Church Brand Guide Podcast: Church Branding Strategies

How Your Church Can Use Facebook to Have a Greater Reach (CBG015)

Our guest is Jeff Presley with a marketing platform called Reach by Causely.Jeff unpacks Facebook’s check-in feature and how it works to spread the word about a location. Billions of people are on Facebook and churches need to find ways to be active on it. We discuss...

How a 12,000 Member Church has Used Digital Marketing to Reach Springfield Missouri – Part 2 (CBG014)

Steven Records guides us through the working dynamic of his digital marketing team at James River Church and tells us of the tools they use to get things done. We talk about some of the best practices that allow people to engage with the church when promotions...

How a 12,000 Member Church has Used Digital Marketing to Reach Springfield, Missouri – Part 1 (CBG013)

We dive deep into some strategies James River Church is using to grow to over 12,000 people in attendance every week. Steven Records developed a digital marketing department at the church and is actively marketing the church online using various inbound...

Effective Digital Marketing Strategies for Large ChurchesHow Marketing and Branding Work Together to Help Churches Grow – Part 2 (CBG012)

In this second part of our discussion on marketing, Ryan Wakefield shares practical insights into what churches can do to be effective in getting the attention of their community. He talks about Facebook, Google searches, emails, surveys and shares some...

How Marketing and Branding Work Together to Help Churches Grow – Part 1 (CBG011)

Ryan Wakefield currently assisting Summit Park Church and formally James River Church joins us to talk about marketing and branding. We discuss the difference is between marketing and branding and how they work together to help churches grow. Ryan shares...

How a Church can be Creative by being Authentic (CBG010)

We discuss creativity with Nik Goodner who has The Creative Church blog. In this episode, we discuss what creative churches are doing to reach people and why there is a need for churches to think creatively. Nik also gives some churches to follow who are doing...

How to Establish a Brand While Leading Another Ministry (CBG009)

This week we interview Keegan Walsh of Living Hope Church in Chicago, Illinois. He lifts the lid on the job of a talented church staff media designer who also is the Student Pastor. Keegan gives tips on how he is able to get it all done and shares how he established a...

How to Introduce a New Logo for Your Church (CBG007)

The process of introducing a new logo to a church is discussed in this episode in a way that builds momentum toward the vision for the future. When a new logo is introduced with a fresh vision, most people will resist it naturally. However, you can be strategic...