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064 The branding process for a church plant in a rural blue-collared community

by Michael | Aug 21, 2020 | Brand, Church Branding, Logo | 0 comments

Waters Edge is a church plant that wants to get noticed the blue-collared community they serve.

I created a brand around the vision of Pastor TJ and his team that would relate to the city. In this episode, you’ll get inspired by the branding process and learn the tactics that result in an attractive design.

The colors are in line with the local NFL football team, which is a big deal to the area. We choose a font for the logo in line with popular brands that people wear in the area. The logo’s design is simple and able to be used for the marketing methods of Waters Edge, including a float in the annual city-wide parade.

Waters Edge

I enjoyed working with Pastor TJ and the Waters Edge team to get them set up with their new branding.

The new tagline: Where life begins

Book a free 20-minute call with Michael to discuss building your church’s brand.


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