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Building an Impactful Church Brand: 4 Key Touchpoints4 Touchpoints Every Church Needs to Have to Establish an Effective Brand

by Michael | Jul 21, 2015 | Brand, Resources

A touchpoint it is any part of your brand which comes into contact with your audience. This can be a printed piece, video, web or any other form of media. The goal of a touchpoint is to have a consistent feel with both message and visuals toward the overall brand of...

Making Your Church’s Vision a Reality

by Michael | Jul 13, 2015 | Brand, Resources, Vision

A great vision is carried out by someone who imagines and delivers what others have yet to see or consider possible. Translating this vision into something tangible, like visual and graphical components, makes it a reality for others to choose to be informed. When...

Should You Have a Staff Position for Media, or Outsource It?

by Michael | Jun 29, 2015 | Resources, Uncategorized

Once you have decided to brand your church, you will need a knowledgeable graphic designer. Choosing between a full-time staff member or contracted designer is a big part of this process. While a staff member might seem to be the obvious route, there are great...
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CASE STUDIES

The story behind the inspiring logo of a church merger

Logo Design Story for United ChurchA Unified Vision: The Story Behind United Church's Inspiring New Logo United Church, a congregation formed by the merger of two churches, stands as a testament to the power of collaboration, purposeful design, and an unwavering...

How to rebrand an older church with a fresh look

Interview with Pastor Lester Bell"Hey Mr. Persaud! I was working on some end of the year numbers for Momentum Church and I wanted to share them with you! 80% increase in budget513% increase in membership All since becoming Momentum! Thank you for helping us with our...

Example of a logo design for a 6-decade old church that wants to reach young families today

Listen to the Podcast Episode In this post, we will look at what makes for a great logo design, and then we will look at the example of the logo I created for Calvary Church. Problem  What is your logo saying about you? People judge a book by its cover, and your logo...

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