Church logo resource that produces excellent brands.
A great church logo design will get you noticed. It relates to people in your community and creates a recognizable impression. You must invest in a well-designed logo, so your marketing is more effective.
The logo is the tip of the iceberg when building a brand. It has to be right so you can put it on everything from signs, to printed materials, to digital media.
Most churches have a volunteer that knows how to use Photoshop put something together. This approach leads to an inward-focused design that may not be useable on all media. The logo is not relatable to the audience you are trying to reach, so the church continues to be ignored.
You need to invest in having an expert design your logo. It will be well worth it.
What if you can have a design that is just right to resonate with your community. The way I say it is that you should like it, but they (your audience) should love it. This approach of designing a logo that your clients love is how I create an effective church logo.
The logo needs to be as simple as you can make it.
The challenge for the designer is to take away as much as possible. The more simple, the more sticky it is. Think of the iconic Nike Swoosh logo or the Mcdonald’s golden arches.
The design needs to look good in any application.
The logo must work on all kinds of media in full color or just one color. A professional designer understands that logos go on monument signs that are the size of a billboard, and it will do on a social media profile image that is the size of a postage stamp.
Church Logos Resource
I have created a great resource for my clients to help me understand their preferences while still allowing me to serve as the expert to design a logo that reaches their audience. It is a landing page with over 100 church logos for clients to look over and tell me what their favorite designs are.
The designs are categorized into three buckets: classic, modern, and trendy. My client’s description of their top 5 logos gives me as a designer the direction I need to move in so they like it.
Get the 5 Day Church Brand Intensive.
Let us help you get your rebrand done with our 5 Day Church Rebrand Intensive.
In the Intensive, we will use our signature church branding framework to help you create the right messaging for your marketing that positions the church as a guide.
Once we fully understand your vision, we will create all the branding visuals for print and digital material to attract new visitors.
If you are a leader looking to go to the next level of church growth, I would love to talk with you to see if we are a good fit.
The intensive only has 5 spots open. You'll have a completely new brand within the month.
- Logo
- Website
- Printed materials
- Digital graphics
- Social media
- Signage
Click here to schedule your call with Michael to see if it a good fit.
Classic
Modern
Trendy
Get the Church Branding Checklist for Free
Unlock the power of effective branding with our meticulously crafted PDF Ebook.
More Podcast Episodes
How to Build a Healthy Creative Team in Your Church (CBG036)
This time, we're talking about building a creative team that is amazing at producing media. Our Guest Jared Hogue has been on staff at Church on the Move as a creative director where he was able to build a large team of staff and volunteers to produce video and...
How to Build a Brand that Attracts and Retains Volunteers (CBG035)
Volunteers are a crucial part to any church brand. Jarod Hogue was in charge of hundreds of volunteers at Church On The Move in Tulsa, Oklahoma and he shares tips on how to attract and retain people to serve in the church. Show Notes: Give your volunteers...
7 Tips to Creating Church Marketing That Gets Results (CBG034)
In this episode, we discuss what every communications leader needs to do in order to be successful in growing the church. Michael unpacks what his agency does when coming into a new church environment to help them define their brand and work toward clear communication...
Church Rebrand Tips Case Study (CBG033)
This podcast is a case study of a rebrand project Michael Persaud has been working on with a church located in the San Fransisco area. Michael describes the steps that are being taken to help this church better focus on reaching their target audience by creating a...
Insights on Retaining Guests with Dick Hardy (CBG032)
Many churches struggle to retain guests from month to month. Dick Hardy joins us to discuss some keys growing churches use to retain visitors. This is a practical conversation revealing methods any church can use to help them grow. Show Notes: As a church...
Tips on Building an Effective Church Website with Chase Replogle (CBG031)
A good church website is the center of church communication and marketing. You should have a strategy in place for your site so you can build a site that serves your church well. Chase Replogle joins us on this episode to discuss tips for building a great...