by Michael | May 9, 2019 | Audience, Brand, Church Branding, Marketing, Podcast
Most churches struggle to communicate their vision in a way that causes people to contribute to it. Having brand clarity helps you to cut through the noise to build a experience that is attractive to your community and gets them to buy in. The result is a clear...
by Michael | Apr 8, 2019 | Audience, Brand, Church Branding, Marketing, Podcast
Watch Episode 050 Watch the video podcast with Jamey Santos. Does your church have a communications strategy in place? What if you are able to have a playbook in place in advance that gets everyone on the same page of how events will be promoted, that allows you to...
by Michael | Mar 11, 2019 | Audience, Brand, Church Branding, Marketing, Podcast
Watch Episode 047 Watch the video podcast with Mike Signorelli. Are there people in your community who are skeptical about church and reluctant to attend? In this episode of the podcast we are sharing insights from Pastor Mike Signorelli in New York City who is...
by Michael | Dec 1, 2018 | Church Branding
When it comes to starting up a new ministry, there are certainly a number of hoops to jump through, but what the majority of communications directors and pastors alike struggle with the most is deciding on a church logo design that they feel best represents their...
by Michael | Nov 18, 2018 | Church Branding
Despite common belief, every church (inevitably) has a brand. There is no such thing as a church, or any organization for that matter, that does not have its own brand image. This is because a brand is, simply put, the way in which the community perceives something. A...