by Mpersaud | Jun 27, 2016 | Brand, Logo, Marketing, Media, Podcast
A strong church brand is reflective of a long-term vision to create the right perception of the church. A church can start to create a great brand by asking the right questions about who they are called to reach. The logo is a good starting point to help a...
by Mpersaud | Jun 15, 2016 | Brand, Logo, Marketing, Media, Podcast, Social, Video
We take a look at the rebranding process of Evangelistic Center, a church in Kansas City, Kansas, which was a well-established church that found itself in decline. They are now experiencing a great deal of momentum and growth as a result of the rebranding...
by Mpersaud | Jun 9, 2016 | Brand, Logo, Marketing, Media, Podcast, Video
We talked with moviemakers Isaac Alongi and Sandra Martin about their recent project called Trust Fund. Their approach is to create stories people are drawn to that have Bible principles in them. Isaac and Sandra are everyday people who live in Kansas City but who...
by Mpersaud | Jun 1, 2016 | Brand, Logo, Marketing, Media, Podcast, Video
Branding is a powerful tool your church can use to reach more people and in this episode, we unpack how you can establish a strong brand for your church in the community you serve. Adam DeVizia and Chase Replogle of Beyond Creative are our guests. They have created an...
by Mpersaud | May 24, 2016 | Marketing, Media, Podcast, Resources, Social, Vision
Our guest is Jeff Presley with a marketing platform called Reach by Causely.Jeff unpacks Facebook’s check-in feature and how it works to spread the word about a location. Billions of people are on Facebook and churches need to find ways to be active on it. We discuss...
by Mpersaud | May 18, 2016 | Marketing, Media, Podcast, Resources
Steven Records guides us through the working dynamic of his digital marketing team at James River Church and tells us of the tools they use to get things done. We talk about some of the best practices that allow people to engage with the church when promotions...
