by Mpersaud | Aug 9, 2016 | Brand, Identity, Logo, Media, Podcast, Video, Vision, Website
In this episode, we talk with Randy Greene who is with Church of the Resurrection a 20,000 plus member church. We discuss the brand of this Methodist Church and what has caused them to grow to such a large size. The main reason for the growth of the church has...
by Mpersaud | Aug 2, 2016 | Brand, Identity, Logo, Media, Podcast, Video, Vision, Website
We focus on church planting and what it takes to establish a strong brand with a tight budget. Jarod Smith is our guest who is planting a church in the Nashville, Tennessee area and he talks about the early stages of establishing a brand in a community. He unpacks the...
by Mpersaud | Jul 20, 2016 | Brand, Marketing, Media, Podcast
In this episode, we talk about how a church can produce helpful content beyond sermons to serve those they are trying to reach. Michelle Gines is a book publisher and she unpacks the publishing process. Churches can produce helpful content in various ways including...
by Mpersaud | Jul 12, 2016 | Brand, Identity, Media, Podcast, Vision
A healthy church brand can be created in a time frame that builds momentum. In this episode, Michael talks about his 6-month church branding process and breaks it down into 3 executable rounds. He talks about the items that need to be accomplished in each round in...
by Mpersaud | Jul 5, 2016 | Brand, Logo, Marketing, Media, Podcast
Bishop Jack Vaughn talks of the importance of churches having a good understanding of who they are trying to reach and how to reach them. He talks about the need for church leaders to focus on reaching the next generation so there is a legacy in place long after them....
by Mpersaud | Jun 27, 2016 | Brand, Logo, Marketing, Media, Podcast
A strong church brand is reflective of a long-term vision to create the right perception of the church. A church can start to create a great brand by asking the right questions about who they are called to reach. The logo is a good starting point to help a...