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United Church logo design featuring a modern emblem and text, symbolizing the merger of two churches, displayed on a gray backpack.

The story behind the inspiring logo of a church merger

by Michael | Oct 17, 2023 | Brand, Case Study, Church Branding, Logo, Podcast, Uncategorized

Logo Design Story for United Church A Unified Vision: The Story Behind United Church’s Inspiring New Logo United Church, a congregation formed by the merger of two churches, stands as a testament to the power of collaboration, purposeful design, and an...
Podcast cover for "How to design a website that works 24/7 to get new visitors on Sunday," featuring Divi Builder interface elements and branding for Church Brand Guide.

Build a Church Website That Attracts New VisitorsHow to build a church website that works 24/7 to get new visitors on Sunday

by Michael | Oct 26, 2022 | Uncategorized

Listen to the Podcast Episode A successful website is always working for your church to get new guests to come to a service. It’s like an employee working 24/7 to get new guests, so it must be built as a tool to help people make their first visit. We like using...
Audience members engaged in a church service, taking notes in a notebook, reflecting community involvement and learning in a branding context.

3 steps to introduce a new church brand

by Michael | May 27, 2020 | Brand, Church Branding, Uncategorized

Introducing A New Brand Your new brand can help you build positive momentum if you roll it out properly to present a compelling vision. Change is Hard for People to Embrace  When a new brand is introduced poorly, it may result in a loss of trust and a subsequent step...
3 Tips For Creating Effective Advertisements That Get People To Show Up

3 Tips For Creating Effective Advertisements That Get People To Show Up

by Michael | Jan 13, 2020 | Church Marketing, Events, Marketing, Uncategorized

Many churches struggle to draw people to come to their events. If you have a clear call-to-action on your event advertisements you’ll see more people responding to attend. Below I have 3 tips to help you get better with your calls-to-action.  Tip #1 It’s a...

Should You Have a Staff Position for Media, or Outsource It?

by Michael | Jun 29, 2015 | Resources, Uncategorized

Once you have decided to brand your church, you will need a knowledgeable graphic designer. Choosing between a full-time staff member or contracted designer is a big part of this process. While a staff member might seem to be the obvious route, there are great...

7 Reasons Why a Church Should Invest in Marketing and Media

by Michael | Jun 19, 2015 | Uncategorized

As a church, you should always be striving to improve and grow your ministry. While word of mouth can be effective, you can maximize your outreach and engage your culture simultaneously with various forms of media. Marketing and media allow you to accomplish a number...
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CASE STUDIES

Reaching millennials and Gen Z: Innovative church brand for a new generation

Hope City Church is near Los Angeles, California, and went through a momentum-building rebrand to reach millennials and Gen Z. The church, known as Christ Brethren Church of Norwalk, has served the area since the 1970s but struggled to keep its doors open as...

The inspiring rebranding journey of New Shiloh Church to reach young families

In the heart of a tight-knit community, Pastor Jackson stepped into the role of leading New Shiloh Church with an invigorating vision to reach young families. However, he faced a significant challenge – his congregation, primarily composed of older members, needed to...

How we transformed this church’s brochure website into a visitor magnet

Story of Vertical Church's Website MakeoverHow we transformed this church's brochure website into an engaging online ministry hub What is Vertical Church? Vertical Church is located in Sunrise, Florida and it is part of the ARC network of churches. They have been...

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