Podcast Video
Great brands reach people where they are and invite them in. Dain Jepson is the executive pastor of Montgomery Community Church, and he joins us to discuss how they are creating a brand to reach people as the dust settles on the pandemic.
Dain gives insights on the branding process and how his team was able to come together to have meaningful discussions. He also shares the impact the new brand is having. This episode will help you understand what a good branding process looks like, so the results you get are excellent.


Previous Version of the Montgomery Community Church Logo

Show Notes
- Montgomery Community Church’s website: mcc.church
- Dain is the Executive Pastor at Montgomery Community Church
- Principle of a Christian Private School
- Worked in a non-profit that served around the world
- The vision of MCC is to transform future generations with the gospel
- MCC wants people to live for more which means helping them to discover their God-given purpose
- The branding process will help people understand MCC more quickly, so they know their next step
- The lead pastor initiated rebranding MCC because of a desire to reach a new generation
- MCC had a team that researched the branding and marketing agencies before making their choice of who to go with
- MCC had a team with diverse backgrounds
- Michael brought a framework that brought clarity for the MCC team to discuss who they were art articulate it well
- The logo design was very well received by the church because it was a great representation of the vision
- The biggest struggle with the rebranding process was keeping the focus on the new person so they feel welcome
- The team prioritized creating next steps with the brand experience online and in-person
- Dain believes it’s essential to meet people where they are after Covid so MCC is developing their online ministry
- Their new website was developed and launched – mcc.church




Montgomery Community Church’s New Website Home Page

Book A Call
Get on a call with Michael to learn about the branding process and to ask questions. If we are a good fit, the Church Brand Guide team will create a playbook to grow your church's brand, so you attract more first-time guests and get them to take their next steps to join the church, join a group, and volunteer. We specialize in building church websites and logos that get people to join the church.
More Cast Studies
Church branding inspiration from a 1000-member church close to Detroit
New Cornerstone Website Home Page Click here to visit the website.Logo DesignPodcast EpisodePodcast Interview Video With Pastor Lucas ForsthoffPodcast Audio 071 Branding tactics and inspiration from a 1000-member church in DetroitYour church matters, but does your...
Tips to create a great church website design
This article will show you what a great church website design should look like. Coastal Community Church now has a website that serves the church 24 hours a day, seven days a week, to reach new guests, and it is held accountable with data. Coastal Community Church...
How we created a brand for a church that reaches three generations
Listen to the podcast episode where I guide you through the branding process for Legacy Church. Logo DesignLegacy Church has a fresh vision to lead them into the future with new leadership in place. A brand was created that would connect with the community's needs and...