by Michael | Jun 15, 2015 | Logo
A logo is probably the most important asset in branding, because it is the beginning of communication between your church and your community. It is the first thing a church should design in the process of branding their ministry. A logo becomes your symbol—it...
by Michael | Jun 12, 2015 | Identity
In the process of branding, you create a specific visual identity unique to your church and its ministry. An identity includes all the visual design elements used to market your church. The visual identity includes all graphic elements such as the logo, website,...
by Michael | Jun 5, 2015 | Identity
A logo is primarily created to reflect a certain church’s brand and appeal to the audience they are called to reach. Since the logo communicates the calling and core values specific to the ministry of a certain church, it usually is not revised except in the case of...