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Two men shaking hands in a welcoming church environment, emphasizing guest retention strategies from the podcast "Tips to Help Your Church Retain Guests by Closing the Back Door" with Jonathan Hardy.

Proven Strategies to Retain First-Time Church GuestsTips to Help Your Church Retain Guests by Closing the Back Door with Jonathan Hardy (CBG025)

by Mpersaud | Aug 18, 2016 | Brand, Identity, Logo, Media, Podcast, Video, Vision, Website

  In this episode, we discuss how a church can build a culture that retains people by cultivating relationships and creating great experiences. Jonathan Hardy shares ideas about what a church can do to retain people based on his experience on church staff and as...
Church building exterior showcasing modern architecture, with text overlay discussing growth strategies for large congregations and branding insights from Randy Greene.

How a 20,000 Member Church Has Grown By Building a Genuine Brand with Randy Greene (CBG024)

by Mpersaud | Aug 9, 2016 | Brand, Identity, Logo, Media, Podcast, Video, Vision, Website

  In this episode, we talk with Randy Greene who is with Church of the Resurrection a 20,000 plus member church. We discuss the brand of this Methodist Church and what has caused them to grow to such a large size. The main reason for the growth of the church has...
How to Brand a Church Plant with Jarod Smith (CBG023)

How to Brand a Church Plant with Jarod Smith (CBG023)

by Mpersaud | Aug 2, 2016 | Brand, Identity, Logo, Media, Podcast, Video, Vision, Website

We focus on church planting and what it takes to establish a strong brand with a tight budget. Jarod Smith is our guest who is planting a church in the Nashville, Tennessee area and he talks about the early stages of establishing a brand in a community. He unpacks the...
How to Create Momentum Toward the Future by Branding Your Church (CBG021)

How to Create Momentum Toward the Future by Branding Your Church (CBG021)

by Mpersaud | Jul 12, 2016 | Brand, Identity, Media, Podcast, Vision

​A healthy church brand can be created in a time frame that builds momentum. In this episode, Michael talks about his 6-month church branding process and breaks it down into 3 executable rounds. He talks about the items that need to be accomplished in each round in...
How Your Church Can Use Facebook to Have a Greater Reach (CBG015)

How Your Church Can Use Facebook to Have a Greater Reach (CBG015)

by Mpersaud | May 24, 2016 | Marketing, Media, Podcast, Resources, Social, Vision

Our guest is Jeff Presley with a marketing platform called Reach by Causely.Jeff unpacks Facebook’s check-in feature and how it works to spread the word about a location. Billions of people are on Facebook and churches need to find ways to be active on it. We discuss...
How Marketing and Branding Work Together to Help Churches Grow – Part 2 (CBG012)

How Marketing and Branding Work Together to Help Churches Grow – Part 2 (CBG012)

by Mpersaud | May 3, 2016 | Brand, Identity, Marketing, Media, Podcast, Resources, Vision

  In this second part of our discussion on marketing, Ryan Wakefield shares practical insights into what churches can do to be effective in getting the attention of their community. He talks about Facebook, Google searches, emails, surveys and shares some...
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Recent Posts

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CASE STUDIES

The story behind the inspiring logo of a church merger

Logo Design Story for United ChurchA Unified Vision: The Story Behind United Church's Inspiring New Logo United Church, a congregation formed by the merger of two churches, stands as a testament to the power of collaboration, purposeful design, and an unwavering...

How to rebrand an older church with a fresh look

Interview with Pastor Lester Bell"Hey Mr. Persaud! I was working on some end of the year numbers for Momentum Church and I wanted to share them with you! 80% increase in budget513% increase in membership All since becoming Momentum! Thank you for helping us with our...

Example of a logo design for a 6-decade old church that wants to reach young families today

Listen to the Podcast Episode In this post, we will look at what makes for a great logo design, and then we will look at the example of the logo I created for Calvary Church. Problem  What is your logo saying about you? People judge a book by its cover, and your logo...

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