by Mpersaud | Jul 5, 2016 | Podcast Feed
Bishop Jack Vaughn talks of the importance of churches having a good understanding of who they are trying to reach and how to reach them. He talks about the need for church leaders to focus on reaching the next generation so there is a legacy in place long after them....
by Mpersaud | Jun 27, 2016 | Podcast Feed
A strong church brand is reflective of a long term vision to create the right perception of the church. A church can start to create a great brand by asking the right questions about who they are called to reach. The logo is a good starting point to help a church...
by Mpersaud | Jun 14, 2016 | Podcast Feed
We take a look at the rebranding process of Evangelistic Center, a church in Kansas City, Kansas, which was a well established church that found themselves in decline. They are now experiencing a great deal of momentum and growth as a result of the rebranding process...
by Mpersaud | Jun 9, 2016 | Podcast Feed
We talked with movie makers Isaac Alongi and Sandra Martin about their recent project called Trust Fund. Their approach is to create stories people are drawn to that has Bible principles in it. Isaac and Sandra are every day people who live in Kansas City but who feel...
by Mpersaud | May 31, 2016 | Podcast Feed
Branding is a powerful tool your church can use to reach more people and in this episode we unpack what how you can establish a strong brand for your church in the community you serve. Adam DeVizia and Chase Replogle of Beyond Creative are our guests. They have...
by Mpersaud | May 24, 2016 | Podcast Feed
Our guest is Jeff Presley with a marketing platform called Reach by Causely. Jeff unpacks Facebook’s check-in feature and how it works to spread the word about a location. Billions of people are on Facebook and churches need to find ways to be active on it. We discuss...