by Mpersaud | Aug 1, 2016 | Podcast Feed
We focus on church planting and what it takes to establish a strong brand with a tight budget. Jarod Smith is our guest who is planting a church in the Nashville, Tennessee area and he talks about the early stages of establishing a brand in a community. He unpacks the...
by Mpersaud | Jul 20, 2016 | Podcast Feed
In this episode we talk about how a church can produce helpful content beyond sermons to serve those they are trying to reach. Michelle Gines is a book publisher and she unpacks the publishing process. Churches can produce helpful content in various ways including...
by Mpersaud | Jul 12, 2016 | Podcast Feed
A healthy church brand can be created in a time frame that builds momentum. In this episode Michael talks about his 6 month church branding process and breaks it down into 3 executable rounds. He talks about the items that need to be accomplished in each round in...
by Mpersaud | Jul 5, 2016 | Podcast Feed
Bishop Jack Vaughn talks of the importance of churches having a good understanding of who they are trying to reach and how to reach them. He talks about the need for church leaders to focus on reaching the next generation so there is a legacy in place long after them....
by Mpersaud | Jun 27, 2016 | Podcast Feed
A strong church brand is reflective of a long term vision to create the right perception of the church. A church can start to create a great brand by asking the right questions about who they are called to reach. The logo is a good starting point to help a church...
by Mpersaud | Jun 14, 2016 | Podcast Feed
We take a look at the rebranding process of Evangelistic Center, a church in Kansas City, Kansas, which was a well established church that found themselves in decline. They are now experiencing a great deal of momentum and growth as a result of the rebranding process...
