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Church Brand Guide Podcast

In this podcast we discuss practical strategies that are working to help churches reach more people. Michael interview guests who provide great insights on areas of their expertise in serving churches.

Youtube Videos

How to do digital outreach instead of marketing

How to do digital outreach instead of marketing

Listen to the Podcast Episode While serving on a church staff in communications, Denis realized he could reach many people through "digital outreach." He was able to cut through the noise to grow the church. He saw how his marketing skills could share the church's...

20 church defining questions that you need to clarify your brand

20 church defining questions that you need to clarify your brand

Listen to the Podcast Episode A great brand is built by asking great questions. I have a list of 20 questions that I ask my new clients to help me get up to speed with their current brand and the vision they have for the future.  Once I have these answers, I can...

Tip for creating a sub-brand for a men’s event

Tip for creating a sub-brand for a men’s event

Listen to the Podcast Episode Here are a few tips for creating a sub-brand: Tip 1: Only have sub-brands for major events, not every event Tip 2: Sub brands for major ministries, not every ministry Tip 3: Non-majors: change the title font, but keep the rest consistent ...

Example of a website designed to reach unchurched millennials

Example of a website designed to reach unchurched millennials

Video Of Geno's InterviewInnovation with business tactics to reach people for ministry with Geno Guevara This episode will open your mind to new possibilities for what is available to you as a ministry. We often get stuck in our own minds, but the most significant...

Rebranding story of Christwalk Church

Rebranding story of Christwalk Church

See the logo design and learn about the branding process that helped Christwalk Church see more first-time guests. In this post, you'll learn how to create a brand rather than just design a logo. Podcast Episode: 073 Branding Process for Christwalk Church In this...

How build your reputation through an event like Easter

How build your reputation through an event like Easter

Watch this video to see the story behind a branded Easter design concept. Easter is coming sooner than you think. Here is a tip to help you brand your Easter service to build your reputation, which causes people to come back. Value-Based Easter Theme Determine a value...

Tips to create a great church website design

Tips to create a great church website design

This article will show you what a great church website design should look like.  Coastal Community Church now has a website that serves the church 24 hours a day, seven days a week, to reach new guests, and it is held accountable with data. Coastal Community Church...

How we created a brand for a church that reaches three generations

How we created a brand for a church that reaches three generations

Listen to the podcast episode where I guide you through the branding process for Legacy Church. Logo DesignLegacy Church has a fresh vision to lead them into the future with new leadership in place. A brand was created that would connect with the community's needs and...

Do you feel like your church is the best-kept secret in town?

Do you feel like your church is the best-kept secret in town?

sPeople in your city don't think your church can help them. In a recent survey I sent out, I received a question that said, "What attracts de-churched people to stop and give your church a shot?" My simple answer is you need to present your church as a solution to...

23 Questions To Build Your Church’s Brand

23 Questions To Build Your Church’s Brand

What people need from your church after quarantine   People need a clear vision that is compelling for the next season after the Coronavirus quarantine which connects with them on an emotional level.    This vision should be laser-focused to cut through the...

A 2-Step System to Get New People to Church Regularly

A 2-Step System to Get New People to Church Regularly

What if you could create holidays so new people to come to your church regularly? Would you do it?In episode 53 of the Church Brand Guide Podcast, we discuss how you can create on-ramps to your church where you rally the people and create alignment with your marketing...

Top 4 Days People Will Come to Your Church

Top 4 Days People Will Come to Your Church

Many churches have events where they use their resources of time and money but they don’t see the benefit of growth after the event.What if there was a way to ensure there is always a clear path for new people to become part of the church. What if you could plan well...